This month's insight: New white papers and the latest Pragmatists

Beauty white paper

Today there are many new definitions of beauty, categories of beauty and ways of promoting…
read more »

Theatre of dreams

Technology, more than ever before, is shaping fan experiences both in and outside stadia. Going…
read more »

Fast fashion

Athleisure may have driven the UK sportswear market to reach the heady heights of £2.5…
read more »

Food for thought

Those of you who have seen our articles this month, will have read how restaurateurs…
read more »

How we help your business

Increase sales
and profits »

We use insight to provide rapidly improved business models and profitablity

Read More »

Better understand
your customers »

Our key strength is understanding how customers behave and what motivates them to buy. We uniquely combine insight and analysis with commercial expertise

Read More »

development »

We help businesses develop commercial strategies for their brands, channels and operations. Our planning and facilitation services offer our clients support in taking their strategy forward

Read More »

Evaluate a business
or market »

Pragma’s team of analysts and consultants work with investors and operators to provide commercial, operational and vendor due diligence

Read More »


Retail Strategy & Operations »

We provide retail and consumer businesses with shopper, multi-channel, operational, and store estate strategies, as well as international roll out support

Investor Services »

We work with a variety of different clients including banks, accountants and private equity firms, to provide an informed opinion on the potential of a business

Airports & Travel »

Our specialist Airports & Travel division is world leading and has completed commercial strategy and passenger insight projects in over 50 airports worldwide

Commercial Spaces »

We help property owners and investors optimise the commercial offer to suit their customers’ requirements and enhance commercial performance